In a world where branding and brand recognition is increasingly important to differentiate yourself in a competitive market, Humna Nadim, Managing Associate in the Intellectual Property (IP) team at TLT sets out 5 steps to help you remain ahead of the curve.
Our consumer and food & drink specialists recently headed to the NEC Birmingham for the 2025 Food & Drink Expo – a three-day showcase of what’s new, what’s next, and what’s shaping the future of the industry.
ESG reports are no longer just compliance documents gathering digital dust on corporate websites. The challenge isn't collecting data—it's transforming complex metrics into compelling narratives that resonate with stakeholders.
There’s no doubt that the rising popularity of LinkedIn has made it much easier for people to build their own personal brands by sharing their news and views with their vast networks and getting instant gratification in the form of likes and comments.
Attention spans are shrinking and competition for engagement is fiercer than ever. Video content has emerged as a powerful tool for businesses to captivate their audience and drive awareness of their presence.
Let’s face it – when Google announces algorithm updates, it can feel like bracing ourselves for stormy weather. But just as with any challenge, and following the British maxim, stay calm & carry on, a methodical approach is the key to success.
